Digital Marketing
Brand strategy, visual identity, digital promotion, digital content and social media management.
Our Team
The digital marketing unit is responsible for the following functions :
Digital marketing unit is responsible for the production of digital content and the management of the digital marketing and promotional materials.
Our team implement strategies to increase brand awareness and help generate visibility.
We manage social media accounts, including Facebook, LinkedIn, Telegram, Instagram and Twitter, and our university website. We make certain that the contents of our website and digital media are consistent with the visual identity we have developed. We use visual storytelling to tell inspiring stories that engage people, and special moments that engage audiences. We deliver experiences across digital, social and physical platforms to authentically connect the world to UTM.
Justification on the coordination of the digital marketing efforts are as follows :
- The mission of the Digital Marketing Unit is to develop and implement digital marketing strategies, helping expose our university to a global audience.
- We create and supply marketing direction, content, design and digital media while increasing exposure and visibility of the institution
- To provide the best digital services and marketing strategies to promote our student organization, university and its community.
INFORMATION RESOURCES
For UTM Community, Media & Journalist
Brand Toolkit
Experts Directory
UTM Newshub
Annual Report
Service Request
Submit an Event
OFFICE OF STRATEGY & CORPORATE AFFAIRS
Address
Office of Strategy & Corporate Affairs,
Level 3, Office of Vice Chancellor,
Sultan Ibrahim Chancellery Building
Universiti Teknologi Malaysia
81310 UTM Johor Bahru
Malaysia.